Connou App
Role
UX Designer, working with developers, marketing and sales team. Working to improve usability of current app, conducting usability tests, implementing accessibility needs and researching and designing new features.
Year
October 2022 - Present
Location
Germany - remote
Contact
conaill.m.odwyer@gmail.com
I began working with Connou in October 2022 as one of 2 UX Designers. Connou is a small start-up app based on students who can connect with each other through the app.
The Problem:
How to gain universities and users to sign up to the app? How to develop the app design further within the parameters already set?
The Goal:
Elevate the app to be more pleasing to Gen Z, making sure accessibility needs are met and research new features for future implementation.
Project Overview
The Product:
Connou is an App Store product where universities sign up with the company and allow their students to connect through interests and moods. I came into the team at a time when the design was still in the beginning stages, and worked with other designers and devs team to deliver a new design with their design system and research new features.
Takeaways
Impact:
The app has been received well by students, having an 8% penetration rate in the first week. With the new features more universities have gained interest and since the first redesign, connections within the app have increased by 12%.. The community feature was shown to universities and received positive feedback and was noted as a key motivation to join Connou.
What I Learned:
As it is a start-up, I was giving design decision responsibilities quickly and I was able to implement accessible needs within the existing design system early on. I work within a cross functional team, working with marketing and sales teams. I gained experience working with developers and software teams to implement my designs.
Let’s connect
Thank you for taking the time to review my work. If you like what you see and want to get in touch I would love to connect.